SCAD Style 2013 event is April 15-18

Savannah College of Art and Design will host SCAD Style 2013, the university’s annual style-and-design event, April 15-18, at SCAD Atlanta, 1600 Peachtree St., NE.

Programming for SCAD Style 2013 features lectures, film screenings and discussion panels with world-renowned artists, designers and industry professionals and highlights several of the college’s programs of study, including fashion, interior design and industrial design.

The following is a schedule of events (subject to change):

Monday, April 15
6 p.m., Panel: “How to Market America’s Brand”
A panel discussion with Liz Paley, senior vice president of marketing, and Joe Berean, creative director of wholesale e-commerce, about the marketing of Ralph Lauren. The company is considered the premier global player in design, distribution and marketing of lifestyle products including apparel, accessories and home furnishings for men, women and children.

Tuesday, April 16
6 p.m., Film screening and panel: “Design is One: Lella and Massimo VIgnell”
A screening of the documentary, “Design Is One: Lella and Massimo Vignelli,” about the couple considered to be among the world’s most influential designers. The duo’s achievements in industrial, graphic, product and furniture design, including New York’s subway signage and maps, and identity programs for Bloomingdales, Saks Fifth Avenue, Inc., Ford Motor Co. and American Airlines, have earned them international acclaim and will be highlighted. The screening will be followed by a panel discussion with Kathy Brew and Roberto Guerra, the film’s directors.

Wednesday, April 17
6 p.m., Lecture: David Bromstad, designer and TV personality
A conversation with interior designer David Bromstad, winner of the debut season of HGTV’s “Design Star,” and host of his own television show “Color Splash with David Bromstad,” who is known for his colorful, vibrant design and transforming tired rooms into unforgettable spaces.

Thursday, April 18
6 p.m., Conversation: Bibhu Mohapatra, fashion designer, “Building an international fashion label”
A conversation with fashion designer, Bibhu Mohapatra, considered one of the most exciting new designers today, whose love of sumptuous Indian fabrics, vibrant colors, and the crafts of his native India have landed his designs on Angelina Jolie, Glenn Close and First Lady Michelle Obama.

For a complete schedule of events, visit scadstyle.com.